4160 Tuesdays

The foundation of "4160 Tuesdays" is as interesting and special as the brand itself, with a wide variety of unique creations to suit all tastes. The founder, driving force, and creative mind behind "4160 Tuesdays" is Sarah McCartney, who initially had a completely different career. Sarah McCartney had been working as a writer for "LUSH" magazine since 1996, which reports several times a year on fashion designers, beauty trends, and models. McCartney had been doing this job for several years when the founder of "LUSH" gave her some essences to create her perfume. Sarah McCartney was immediately fascinated by the possibilities of a scented world. She learned the craft of fragrance making, founded her label, and launched her first perfume in 2012. The name "4160 Tuesdays" refers to an average life expectancy of 80 years, which every person should spend with beautiful fragrances. "4160 Tuesdays" is a niche label for which craftsmanship is very important. All fragrances are made manually in the studio in Hammersmith and bottled with jug, pipette, or funnel. The label's boxes and cartons are fully recyclable and, in addition, "4160 Tuesdays" has a discount system for customers who, for example, choose to drop the packaging. The company also works for other clients. For example, the fragrance "Freshly Laundered" was created in 2020 for an advertising campaign of the electronics giant SAMSUNG. Art projects are regularly supported by "4160 Tuesdays".